Zamrie
Mario Tricoci Recap
Mario Tricoci revealed the winner of his third annual modeling competition Wednesday night at the Fashion Focus, Mario, Make me a Model and Wave of Fashion event in Millennium park. The event was filled with a preview of Chicago’s biggest names in fashion.
Calvin Tran
Calvin Tran used simple and asymmetrical lines in various jersey and chiffon fabrics coinciding together. Hair was pulled back and teased for volume, with a braid detail across the front.
Zamrie
Encompassed bell jackets and skirts with shoulder details on blouses made of chiffon and cottons.
Jermikko
Jermikko brought to the runway coats in various fabrics, from wool, to taffeta to satin.
Dorsia
Men’s fashion consisting of casual wear in Capri’s, light weight jackets and men’s suit jackets with shorts in gray’s and light blue colors.
Reddoll
Reddoll was the favorite of the night with short and long length chiffon dresses, and pendulum blazers in red and gray’s that would make any women feel beautiful.
Upcoming Events: Breast Cancer Awareness
Chicago Designers Shopping Event for Bright Pink
Come shop local designer fall fashions with 50% of sales processed benefiting Bright Pink. The event will include appetizers and desserts, and free drinks and goodie bags for the first 50 shoppers.
Bright Pink is the only national non-profit organization with an exclusive focus on early detection and prevention of breast cancer in high-risk young women.
When: Tuesday, October 12th from 5:30-8:30
Where: The Affinia Hotel, 2nd Floor Superior Room
Who: Anna Hovet, Brynn Cappella, C/Fan, jules, Kate Baggiano, Love, Lulu Mae, Marisa Swystur, Miriam Cecilia, NonPnie Threads, Paoo Jewerly, and Zamrie
jules for Bright Pink
Local jewlery designer, Jules Schwanbeck, has designed customizable 14k “pink” gold ID tags in honor of breast cancer awareness month. A precendage of the proceeds will go to Bright Pink.
The ID Tags are customized to wear those closest to your heart – a parent, spouse or partner’s initial on the rectangle, the wearer’s initial or children’s initials on the circles or simply a first initial on a circle and last initial on a rectangle.
jules. ID Tags are hand–crafted, heirloom quality and available in 14k pink gold, 14k white gold, 14k yellow
gold, oxidized and sterling silver. Tags are available for women and men in rectangle and two different size
circle shapes, suspended from a beautiful caviar faceted women’s chain or men’s ball chain.
For more information and to purchase jules. ID Tags, please visit http://www.shopjules.com/. For more
information regarding non-profit Bright Pink, please visit http://www.bebrightpink.org/.
Upcoming Events
September is here and there are some great events happening this month!
Zamrie’s Fall 2010 Collection Presented by Chicago Twenty Something
When: September 10th, 2010
Where: Club Manor (642 N Clark Street Chicago, IL 60654)
What: Start your weekend out with a live fashion show that will be held at the popular club Manor at 11pm with a cocktail hour starting at 10 pm. The collection is by Ashley Champman, a local designer and Fashion Incubator Graduate.

Official Event Flyer
Sharon Boucher Trunk Show
When: September 11th, 2010
Where: The Studio (600 W. Cermak, Loft 3b Chicago, IL 60616)
What: For the past 20 years Sharon Boucher has been designing clothing for the sophisticated. On September 11th she will be displaying her new and improved designs. Come join her and enjoy a night with wine and cheese tastings!

Official Event Flyer
Sidewalk Sale at Daley Plaza Recap
Here are a few pictures from the Sidewalk Sale at Daley Plaza on July 20th and 21st. The event was sponsored by Fashion Focus Chicago and brought out some of the best in Chicago fashion. Almost all of the designers were offering discounts to shoppers. Did you get any great deals?
You Don’t Want to Miss These Great Events
Horacio Nieto Fashion Show: “Flirting for Disaster” Red Cross Benefit
Where: The Underground – 56 W. Illinois St.
When: Thursday, June 24th 7-10pm
Tickets: Minimum required donation of $20 in advance or $25 at the door.
On Thursday, June 24 from 7-10pm, Chicago fashion designer Horacio Nieto will be presenting his designs at the American Red Cross’ ‘Flirting for Disaster’, a summer social with festive fashions at The Underground in Chicago’s River North. The event will include cocktails & wine, an hors d’oeuvres reception from 7:30-9pm, music by DJ Sombra, and raffle prizes & more!
All proceeds will be donated to the American Red Cross.
Zamrie’s “Catwalk Fridays” Fashion Show
Where: The Drake Hotel in The Palm Court – 140 E. Walton St.
When: Friday, June 25 1-3:30pm
Tickets: Free – Please RSVP to Shaun.rajah@hilton.com.
Join Zamrie designer Ashley Zygmunt for “Catwalk Fridays” on June 25 from 1-3:30pm for an exclusive fashion show at The Drake Hotel in Chicago’s Gold Coast.
Guests will be viewing pieces from Zamrie’s Spring / Summer 2010 Collection during afternoon tea in The Palm Court at The Drake Hotel.
Guests must RSVP to this event. Guests who arrive between 1-1:30 will see the showcase from 1:40-2:10. Guests who arrive between 3-3:30 will see the showcase from 3:40-4:10.
FashionChicago 2010
Last Thursday I had the opportunity to attend the StyleChicago.com’s FashionChicago 2010. This event brought together some of the biggest names in Chicago fashion for a four hour long shopping event at a fantastic art studio on Huron. Some of my favorite designers were there including Lara Miller, Borris Powell, Horacio Nieto, and Jess Audey. Many of the designers were offering some great discounts!
Two lines that particularly caught my eye were Crescendo Apparel and Zamrie.

The Brio - www.crescendoapparel.com
Crescendo Apparel was launched by Kathryn McKechnie in fall 2009 with the designs of Kristen Burger. The great thing about this line is that it is designed for women with small waists and big hips. Their mission is to make it easy for women with this shape to find great looking clothes that fit. Their Spring/Summer 2010 collection includes some great floor length boho dresses, elegant knee length dresses that can be dressed up or down, and an array of trousers. My favorite look is called The Brio. It is a striped shirt dress that has a bubbled skirt, gathered sleeves, and a popped collar with a little bit of ruffle. Check out this collection, as well as the Fall/Winter 2009 collection at http://www.crescendoapparel.com/.
The second line that caught my eye was Zamrie. This label is brought to us by designer Ashley Zygmunt. Zygmunt was one of the designers included in the Chicago Fashion Incubator 2009 at Macy’s, which allowed her to start this label. She attended Purdue University for Apparel Design and Technology and has worked with some big names including Zac Posen and Peter Sam. Her styles include tailored suits and dresses with alluring details that bring both style and practicality. Some of my favorite Spring 2010 looks include tanks, tops, and dresses with a pastel tie-dye, and silk tanks with ruffles down the shoulders. Check out this collection and the Fall 2010 collection at http://www.zamrie.com/.
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Studio-808, Inc. is the brainchild of Erin Creaney, a PR executive with a near-athletic enthusiasm for emerging designers. Finding herself searching the city for great designers with new and different looks, she knew a larger operation was in order. What's more, she felt the world needed to know about the fashion percolating in the Windy City. Thus was born Studio-808.com.























